Between Product and Partnerships

Understanding Different Partnership Motions

January 26, 2024 Liz Garcia - Pandium
Understanding Different Partnership Motions
Between Product and Partnerships
More Info
Between Product and Partnerships
Understanding Different Partnership Motions
Jan 26, 2024
Liz Garcia - Pandium

In this podcast interview we sat down with Marco De Paulis, Director, Ecommerce Partnerships at Ryder.

Marco stresses the importance of being prescriptive and detailed in integration proposals. By engaging with customers early on, gathering feedback, and incorporating their ideas, the partnership team ensures a more successful integration development.

He also shared the long-term impact on customer retention, emphasizing that its not just about a great launch - it's about making your product stickier, keeping those users around for the long haul.

Keep up with Marco here!

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To access more resources and insightful content on technology partnerships, integrations, and APIs, explore our blog and resource center:

📚 Blog

🚀 Tech Partnerships & Product Management Resources

Show Notes

In this podcast interview we sat down with Marco De Paulis, Director, Ecommerce Partnerships at Ryder.

Marco stresses the importance of being prescriptive and detailed in integration proposals. By engaging with customers early on, gathering feedback, and incorporating their ideas, the partnership team ensures a more successful integration development.

He also shared the long-term impact on customer retention, emphasizing that its not just about a great launch - it's about making your product stickier, keeping those users around for the long haul.

Keep up with Marco here!

--
To access more resources and insightful content on technology partnerships, integrations, and APIs, explore our blog and resource center:

📚 Blog

🚀 Tech Partnerships & Product Management Resources