Between Product and Partnerships

Building Product Integrations that Drive the Most Business Impact with Francois Grenier - Episode 1

May 25, 2022 Kelly Sarabyn
Building Product Integrations that Drive the Most Business Impact with Francois Grenier - Episode 1
Between Product and Partnerships
More Info
Between Product and Partnerships
Building Product Integrations that Drive the Most Business Impact with Francois Grenier - Episode 1
May 25, 2022
Kelly Sarabyn

We Interviewed Francois Grenier, the Head of Technology Partnerships at Sendoso and former Head of Platform Partnerships at Typeform about the importance of product thinking for technology partnerships, building Integrations for customer retention vs acquisition, advice for gathering information on ICP tech stack and customer feedback, and more. 

If you're interested in networking with others working on building integrated product partnerships, we invite you to apply to be a member of the SaaS Ecosystem Alliance at SaaSEcosystemAlliance.com


Show Notes

We Interviewed Francois Grenier, the Head of Technology Partnerships at Sendoso and former Head of Platform Partnerships at Typeform about the importance of product thinking for technology partnerships, building Integrations for customer retention vs acquisition, advice for gathering information on ICP tech stack and customer feedback, and more. 

If you're interested in networking with others working on building integrated product partnerships, we invite you to apply to be a member of the SaaS Ecosystem Alliance at SaaSEcosystemAlliance.com